Heather Parry: Relentless

Heather Parry, the President of Live Nation Productions, is no stranger to hard work. She was just 22 when she started with MTV News, eventually becoming its West Coast Bureau Chief. She then segued into film development and production, where she found her true calling. Her tenure with MTV brought us Get Rich or Die Tryin’ starring 50 Cent and the Adam Sandler hit The Longest Yard.

Upon her departure from MTV, Parry became the head of film at Happy Madison Productions. Here she produced such mega hits as The House Bunny, Pixels, and Just Go With It. In 2015, she took over as President for Live Nation Productions. Right out of the gate, she collaborated with Colin Hanks on a Eagles Of Death Metal documentary. The film was a critical hit and spurred Parry forward with Live Nation.

Live Nation gave Parry the perfect platform of combining music and film. In addition to Eagles of Death Metal, she has put out the Sean Combs documentary Can’t Stop Won’t Stop: A Bad Boy Story, Five Foot Two on Lady Gaga, and Believer which focuses on Imagine Dragons frontman Dan Reynolds.

Expanding beyond documentaries Parry is backing Live Nation’s next big hit, a feature film starring Bradley Cooper and Lady Gaga titled A Star Is Born. How Live Nation came to be involved is a perfect example of Parry’s relentlessness. Upon hearing that Cooper would be directing the film, she began making calls. In pitches in the corners of parties and wherever she could, she secured her involvement. It is already one of the biggest films of the last year and is projected to gain even more success. It is Heather Parry’s unique brand of charisma and determination, along with her laundry list of achievements, helping catapult it to success.

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